Kitchen and bathroom design, by André Chartier, 20-20 Technologies Senior VP Product Development

Business HighLight

20-20 Technologies wanted to reach an unmatched true photo-realistic rendering quality – the so called "WOW" effect – for their 20-20 Design software.

Technical Highlight

This business case illustrates the migration from an existing rendering solution to Redsdk.

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Introduction of the Redsdk customer

Founded in 1987, 20-20 Technologies has been leading the world in computer-aided design, business and manufacturing software for the interior design and furniture industries for more than 20 years. 20-20 Technologies’ solutions cover the entire supply chain, from plant floor to point of sale. They have become the industry standard for their breadth of functionality and catalog content as well as their cutting-edge 3D rendering. 20-20 Technologies owes its unrivalled expertise and longevity in the industry to the calibre of its more than 500 employees and extensive network of partners worldwide.

20-20 Technologies Inc was acquired on September 13, 2012 by an affiliate of Vector Capital Corporation ("Vector") pursuant to a plan of arrangement under the Business Corporations Act (Québec).

20-20 Design video
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Moving from a "nice" rendering to a true photo …

"20-20 Technologies developed in-house and also purchased from 3rd parties different photo-realistic solutions in its history, so several engineers at 20-20 have a deep knowledge of photo-realistic rendering and also strong expectations about what they would like to achieve from a rendering solution. For 20-20, moving to Redsdk simply meant moving from the "nice" rendering delivered by our former solution to an image that could be mistaken for a true photo", said Stéphan Dagenais, Platform Manager and 20-20 Design R&D Manager at 2020 Technologies Inc.

20-20 Design HLR view
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… Without impacting our legacy

"When you switch technologies, the big question is what you are going to do with the legacy content that’s been created over many years. At 20-20 we had strong processes to help our customers, like kitchen and bathroom manufacturers, generate their product catalogues so they can be used interactively within 20-20 Design. The change of our rendering solution seriously impacted our catalog generation workflow. Fortunately, Redway3d could offer a migration solution for our catalogue of materials, thanks to their material editor. In a few days, we could repurpose our legacy materials and render them using the RED engine technology", said Jean-Claude Perraux, Team leader Design Services Platform.

20-20 Design drawing
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Making the decision

"When Stéphan and Jean-Claude returned from Redway3d after a week of integration workshops, the 20-20 board of directors could immediately see the existing objects, materials and models rendered with this new technology. The 20-20 Executive Committee unanimously agreed that our original goals had been realised and that 20-20 Design had achieved the "WOW" effect", said André Chartier, Senior Vice President Product Development

20-20 Design kitchen rendering
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Meeting end users' expectations

"After improving our photo-realistic rendering, we realized it would be hugely beneficial to upgrade our real-time visualization as well. Indeed, our customers have been asking us for the ability to place more objects, get more detailed and realistic results, in as quickly as possible!"

"We therefore started to research the real-time aspect of Redsdk and realized the substantial benefits of an all-in-one 2D/3D graphics engine. We could handle more objects in our scenes, give almost instant feedback to our customers with far more interactivity than ever before … In short, we could improve the complete customer experience using our software."

"After the release of 20-20 Design using Redsdk, we received a huge amount of feedback from our users via the 20-20 Technologies forum. Much of the time, forums contain many posts about what users don’t like instead of what they do. I was however delighted to see many posts criticizing photos created from other software when compared to those that can now be achieved using 20-20 Design." added Stéphan Dagenais..

20-20 Design bathroom rendering
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The customer's final word

"When you develop software you need to remain focused on your core business values and objectives. I am therefore delighted that the 20-20 Design engineers never chose to "re-invent the wheel" when investigating the development of a rendering solution. They took a very pragmatic approach by selecting, testing and validating the best software component on the market", concluded André Chartier.

20-20 Design download screenshot